Here's a collection of my previous presentations. Enjoy!
How SEO works in 2020: An in-depth inquiry into Google's algorithm
[slides] | [webinar]
Last updated 3/12/20
Talk given at the Online Marketing Conference Sydney in Australia & WriterAccess webinar.
When to consider SEO for your startup
Last updated 9/18/19
Talk given to the participants of the Product Qualified Summit.
How Machine Learning is Changing Search Engine Optimization (SEO)
Last updated 2/13/19
Talk given to IBM THINK 2019 participants.
How to Think About Early Stage Company Growth & 500 Startups Hell Week Kickoff
Last updated 7/30/17
Introduction to the 500 Startups early stage company growth process. Kicked off Hell Week for 500 Startups batch 22.
The Content Marketer's SEO playbook
Last updated 7/27/17
Last updated 6/23/17
Introduction to SEO talk given to 500 Startups batches #18-#20 during Marketing Hell Week, 500 Startups Series A Program participants, and Blue Startups batchmates.
Guerrilla Marketing: early stage war stories & growth tactics
Last updated 5/4/17
Guerrilla marketing presentation given to 500 Startups batches #18-21, Digital Freedom Festival (DFF) attendees, Israeli executives and founders forum (IEFF), and TradeCraft students.
Last updated 3/27/17
Tactical programmatic SEO advice given to 500 Startups Distro Toronto participants.
Grow Your Startup to the Next Level
[slides] [youtube] [panel]
Last updated 11/29/16
Keynote given at the Digital Freedom Festival in Riga, Latvia. I cover practical insights on going from idea to your first few customers.
Growth Hacking: Different Tactics For Different Stages
Last updated 2/26/16
How to think about growth at different stages of your company. Mainly concerned with pre-product market fit, product market fit, and scaling. Prepared for StartupTurkey attendees.
How to Get High Quality Search Traffic
Last updated 12/2/15
Learn the basics of SEO for your startup (webinar presentation). Given to Etohum accelerator participants.
Growth Hacking Mindset & Techniques to Grow Your Business
Last updated 12/12/14
Growth hacking tactics and theory at the Masters in Growth Conference in Istanbul.